User Aquistion Manager – TikTok | Welltech | Remote (Poland)

<p><strong>About us</strong></p>



<p>Welcome to Welltech – a global IT powerhouse specializing in cutting-edge Health &amp; Fitness mobile applications. With an impressive 200M+ installs and a suite of 6 revolutionary apps, we are positively transforming the lives of millions, nurturing healthier lifestyles and overall well-being.</p>



<p>With a solid six-year presence in the international market, Welltech boasts a dynamic team of over 600 passionate professionals across the globe. From intuitive nutrition trackers to innovative fitness solutions, we empower individuals to embark on a transformative journey toward optimal health and happiness.</p>



<p>We are currently looking for an experienced&nbsp;<strong>Senior User Acquisition Manager</strong>&nbsp;to join our team. You will be launching advertising campaigns using paid marketing channels like&nbsp;<strong>Facebook,</strong>&nbsp;Instagram, TikTok and others related to Health and Fitness audience</p>



<p><strong>The ideal candidate will be:&nbsp;</strong></p>



<ul class="wp-block-list">
<li>Managing the full cycle mobile traffic advertising campaigns: launching, optimization and scaling</li>



<li>Experimenting on creatives with designers: A/B testing, performance analysis and optimization</li>



<li>Monitoring advertising campaigns for performance monitoring, optimization and reporting</li>



<li>Researching and evaluating of new user acquisition channels</li>



<li>Staying abreast of industry trends, emerging threats, and best practices in access management, identity governance, and security technologies.</li>



<li>Collaborating with IT, security, and compliance teams to develop, implement, and enhance access management processes, procedures, and controls.</li>
</ul>



<p><strong>In you first three months you will:</strong></p>



<ul class="wp-block-list">
<li>Be proficient on all metrics, processes and reports </li>



<li>Independently manage the project, adhere to best practices, achieve target ROI, and know how to scale and reduce volumes when necessary </li>



<li>Lead an additional area of responsibility, suggest ideas and improvements, know how to analyze competitors, and make data-driven decisions</li>
</ul>



<p><strong>Your professional qualities:</strong></p>



<ul class="wp-block-list">
<li>3+ years of relevant experience in digital marketing as Media Buyer/User Acquisition/PPC</li>



<li>Practical experience with a large budget in Facebook Ads/Google AdWords/Apple Search Ads and/or advertising networks</li>



<li>Proficiency in English &#8211; B2 or higher level</li>



<li>Excellent communication skills, with the ability to effectively communicate ideas, feedback, and instructions to team members, stakeholders, and cross-functional team</li>



<li>Analytical mindset, knowledge of Microsoft Office (MS Excel) and Google Workspace (Google Sheets, Google Docs, Google Slides)), experience with Google Analytic</li>



<li>Flexibility to adapt to changing priorities and circumstances, with the ability to pivot quickly when necessary</li>
</ul>



<p><strong>Candidate journey:</strong>&nbsp;⭕️ Intro call &#8212;-&gt; ⭕️ Tech Interview &#8212;-&gt; ⭕️ Test task &#8212;-&gt; ⭕️ Final interview</p>